Corporate HQ Transformation

Project Overview

When this rapidly growing tech company moved into their new 50,000 square foot headquarters in Irvine, they wanted an environment that would energize employees, impress clients, and reinforce their innovative brand at every touchpoint. Focus Graphics partnered with their internal design team to transform blank walls and generic office space into an immersive brand experience.

From the moment visitors step off the elevator, they're greeted by a stunning dimensional logo installation and carefully curated environmental graphics that tell the company's story. The project required close coordination with construction teams, furniture installers, and IT departments to ensure seamless integration of graphics with the overall build-out timeline.

Scope of Work

The project encompassed every area of the headquarters:

Main Lobby & Reception

• Dimensional brushed aluminum logo with LED halo illumination

• Full-height feature wall with custom gradient graphic

• Reception desk wrap with brand pattern

• Digital directory integration with printed surround graphics

Conference Rooms & Meeting Spaces

• Custom room naming system with dimensional letters

• Glass manifestation graphics for privacy and branding

• Acoustic panel graphics in large meeting rooms

• Whiteboard wall graphics in collaboration spaces

Open Office & Common Areas

• Large-scale inspirational quote installations

• Department identification and wayfinding system

• Break room and kitchen branded graphics

• Stairwell and elevator lobby graphics

Technical Highlights

This project showcased our capabilities across multiple specialties:

• Mixed Substrates: Graphics applied to painted drywall, glass, textured concrete, fabric acoustic panels, and metal surfaces—each requiring specific materials and techniques.

• Dimensional Fabrication: CNC-cut acrylic and aluminum letters with standoff mounting and integrated LED lighting for the lobby logo.

• Phased Installation: Work completed in three phases to accommodate staged employee move-in, requiring precise scheduling and protection of completed areas.

• ADA Compliance: All wayfinding and room identification signage designed and installed to meet accessibility requirements.